The eSports tournament EPICENTER was recognized as the best event in Europe at EuBea 2016 in the Live Entertainment category
The largest eSports tournament in Eastern Europe EPICENTER, which took place in Moscow in May 2016, received the main EuBea award in the Live Entertainment category. The tournament was organized by ESforce, which Alisher Usmanov’s USM Holding invested in. The operator of the tournament was Epic Esports Events, affiliate of ESforce.
EuBea is the main award of the European event industry. There were more than 1,000 applicants for 21 nominations, and 114 events were included in the shortlist. The tournament operator Epic Esports Events presented the project alongside with the contractors Zeppelin Production and Event Cube. The tournament was highly appreciated by the jury overtaking the world’s largest companies, including BMW, Samsung, British Airways and others. Moreover, EPICENTER placed third in the overall standings thus winning two EuBea prizes.
“Our tournament was highly appreciated by the eSports community immediately. However, winning in such a category at this event proves that we managed to create a world-class product demanded by wide audience. It was genuine international recognition, and we surely will prove in the near future that we deserve it. The second EPICENTER will occur in Moscow in one week, and I am certain that it is going to impress eSports fans once again.” — commented on the festival results Anton Cherepennikov, ESforce Chief Executive Officer.
The EPICENTER: Moscow main event took place in Moscow’s Crocus City Hall from May 12 until May 15, 2016. It featured the world’s most known clubs. The competition was held in one of the most spectacular Multiplayer Online Battle Arena games — Dota 2. The prize pool amounted to $500,000.
The culmination of EPICENTER: Moscow was a special presentation by the tournament’s partners Legendary and Universal Pictures. The director Duncan Jones (the author of “Moon”, “Source Code”) and the actor Robert Kazinsky (“Pacific Rim”, “True Blood”) presented exclusive pre-premiere footage from Warcraft — adventure 3D epos about destructive clash of two worlds based on the game universe of the same name created by Blizzard Entertainment.
At the end of October, the second EPICENTER will take place in Moscow, and it will feature the world’s best Counter-Strike: Global athletes. The strongest teams will fight for a prize pool of $500,000. The main event will occur from October 22 until October 23 at VTB Ice Palace.
ESforce Holding (previously known as Virtus.pro Group) is one of the largest eSports organizations in the world and the leader of the Russian eSports. ESforce is a holding company that brings together all key areas of the eSports business: from hosting of international tournaments and professional content production to publishing, advertising and retailment of eSports-related goods.
ESforce owns more than 180 web resources with total audience of more than 15 million subscribers and 40 million unique visitors a year, which comprise 80% of eSports broadcast viewers from Russia and the CIS as well as a significant part of international eSports audience.
The holding also owns RuHub and Storm Studio, the key producers of media content for gaming audiences, which hit more than 400 million views last year amounting to 80 million hours. ESforce is launching eight new gaming media content production studios to create informational and entertaining content. The company’s media content received more than 1 billion views in 2015.
ESforce holds the advertising and media rights to the world’s leading eSports clubs, Virtus.pro and Natus Vincere, who combined have won 197 gold, 131 silver and 117 bronze medals at international tournaments. The company is also an investor of SK Gaming. This eSports organization placed first at more than 60 large eSports tournaments and is one of the most recognizable brands in the competitive gaming industry.
Epic Esports Events, tournament operator which specializes in hosting international events and plans to hold 2 world championships in 2016, is a part of ESforce Holding as well. It also operates All-Russia Student eSports League and Russia Cup. Last year more than 10 million people watched Epic Esports Events tournaments online.
In 2016 the company plans to launch Arena, one of the world’s largest eSports stadiums. The venue covers 5,000 square meters, with the capacity to host championships with extended teams of up to 15 players each as well as eSports training sessions, fan meetups and entertainment events.
ESforce has also launched the eSports merchandising shop Fragstore. Currently, the company is a partner of the 11-website retail chain operating in 5 countries: Russia, Ukraine, Poland, Sweden and Germany. In 2016 the shop will expand into the United States and Asia.